Over The Line

Crossing the tracks for a new take on the world-famous Coonawarra region.

Brand Identity
Packaging Design

Coonawarra Single Vineyard Cabernet Sauvignon

Marie was approached to collaborate with Cornershop design agency to create a new Coonawarra wine brand with a difference.
On the Western side of the Coonawarra railway lies an area that yields fabulous fruit but was previously underrated by wine growers — hence, Over The Line was born. The design playfully plays with historic railway motifs, colours and typography, with the ticket-shaped label featuring a ticket inspector punch hole. 
Since launch the wine has received great reviews and as a result the range has since been extended.

Coonawarra Cabernet Sauvignon

Coonawarra Single Vineyard Sauvignon Blanc

Historic Australian train tickets. Image by Troy Litten

The geometric lettering on the label was inspired by the sign on the historic Coonawarra Rail Siding


SERVICES

Brand Identity
Packaging Design

CREDITS

Designed in collaboration with friends at Cornershop


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